Twice Do It Again Group Photo

Equally consumers of media, audiences don't often become to see what happens behind the scenes of their favorite pieces of entertainment. They simply meet the production, and it's piece of cake to forget the months of work that become into fabricating something that can be consumed in hours or even minutes. Of these overlooked creations, music is one of the easiest pieces to absorb, but it'due south also one of the about taxing to create. One band that's especially familiar with this dilemma is the pop Yard-pop girl group TWICE. The group released over 30 songs in merely i year and multiple albums in the span of a few months — that'southward in addition to the rest of their ad campaigns, interviews and variety shows. With such busy schedules, fans are inevitably wondering if the band is being overworked.

Who Is TWICE?

TWICE is a Grand-pop daughter grouping that consists of nine members: Nayeon, Jihyo, Momo, Sana, Mina, Jeongyeon, Dahyun, Chaeyoung and Tzuyu. The grouping was formed under JYP Entertainment (JYPE) in 2015, and each of TWICE's members won a identify in the group later succeeding on JYPE'southward survival reality show "Sixteen."

The group debuted in 2022 with their song "Like OOH-AHH," which currently boasts 419 million views on YouTube. In South korea, when an artist releases new music, it's common for them to appear on diverse music program shows to promote their single or album. They may also potentially win an honor if their song is accounted the best. TWICE won its first music program award in May of 2022 for its song "Cheer Up." Equally of 2021, the group's songs have won over 100 music programme awards.

For the first iv years of their career, TWICE stuck to the typical beautiful concepts people oft associate with G-popular daughter groups. That meant incorporating colorful videos, higher-pitched vocals and less intense choreographies into their songs.

However, in 2019, with most of the members entering their 20s, TWICE shook things up with a more mature concept in their vocal "FANCY." The choreography included more than circuitous moves, and the colors and outfits in the music video looked more age-appropriate. Not simply that, but the members' voices began to sound more natural.

At a media showcase, vocalist Jihyo and rapper Chaeyoung said they believed the album "FANCY You" from which "FANCY" originated would marking the turning betoken of the band's prototype to something more than mature. But this also became the time for fans to voice their concerns.

Taking Leave

Only a few months after the release of "FANCY YOU," singer Mina announced she would be taking a break from promotions and the group'southward upcoming globe tour due to extreme anxiety. Her intermission began in July 2022 and would final for vi months. The reason for Mina'due south feet is personal and nobody other than her knows what caused information technology; nonetheless, speculations, including overwork, did arise.

Suspicions of Mira running herself into the footing grew further when fellow vocalist Jeongyeon appear in October 2022 she would also exist taking a intermission due to anxiety. JYPE's statement even cited "anxiety bug over her schedule" as the main reason for her break. Jeongyeon'southward announcement occurred right before the release of TWICE's 4th studio anthology, "Eyes Wide Open," and she just recently performed once again on Jan. 31 at the 30th Seoul Music Awards stage.

Back-to-Back Projects

From June 2022 to June 2021, TWICE released two singles ("Fanfare" and "CRY FOR ME"), four EPs ("Better," "Kura Kura," "MORE & More than" and "Gustatory modality of Dearest") and ane studio anthology ("Eyes Wide Open"). In total, that makes 32 songs in just ane twelvemonth, with separate promotions for each individual projection.

Recently, the releases happened dorsum-to-back. On June xi, TWICE released their 10th EP, "Taste of Love," which consists of vi songs. Less than two months later, on July 28, the band dropped their 5th studio, "Perfect World," a Japanese tape comprised of ten songs. Then, on Aug. 6, the group announced the upcoming release of their get-go English unmarried, "The Feels," on Twitter.

Every bit soon as promotions and performances wrapped up for "Taste of Love" and its hit vocal "Alcohol-Gratis," the cycle began once again for "Perfect World" and its title track. There was no break in between the 2 whatsoever. Normally, their album releases aren't less than ii months autonomously. Even when they driblet an album every six months, they're also releasing singles in between their advertising campaigns, interviews and their variety show, "Time to TWICE."

The Fans' Responses

Similar fans of many other artists, TWICE's fans took to Twitter with the hashtag #JUSTICEFORTWICE to voice their dissatisfaction with JYPE'south treatment of its most successful group. A majority of the tweets include photos of the girls and captions like "Delight treat TWICE fairly" and "Twice deserve[south] much amend treatment!"

JUSTICE FOR TWICE Delight treat TWICE fairly💔 #JUSTICEFORTWICE #TwiceDeservesBetter #JYPE_RESPECT_TWICE https://t.co/O3Br7GyC2o

Some other tweet from @ShaneaYohan provides photos of people talking about TWICE's success, including 1 in which vocalizer Nayeon said, "We saved our company," and another fellow member responded with, "Correct." Yohan commented on the exchange, "at present tell u.s. JYPE why TWICE deserves this kind of s— mistreatment?!"

The claims about the success TWICE brought to JYPE are no joke, either. A Forbes commodity from 2022 explained how TWICE led JYPE to become the No. 2 Yard-pop agency. Additionally, in a recent article from The Things, Rebekah McPherson stated, "According to the fans and official sources, Twice has been credited for saving JYPE earlier succumbing to closing their doors for practiced."

Many argue that TWICE should be given more respect because of the success the group brought to their company. But the same reason is most likely why they are being overworked: The more content they put out, the more money the company makes, which will push JYPE to keep milking TWICE for all their worth.

Disappointingly, JYPE didn't acknowledge the demands fabricated regarding treating TWICE better and working them less. Fans speculate the girls will either disband or movement to a dissimilar company when TWICE's contract expires in 2022. TWICE'south fans are primarily concerned about the girls' happiness and well-being. They'll keep to back up the girls for their talent and hard work, even if the group ultimately decides to go their own ways.

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Source: https://studybreaks.com/culture/music/twice-k-pop-group-overworked/